Dear fellow tasters,
This was the second time that I got invited to a Krispy Kreme event; the first one was for the VIP party to celebrate the Krispy Kreme Doughnut Cafe opening. At the party, there were a lot of things going on and when I finally sat down in the cafe, it was very crowded and there wasn’t many chance to try out their doughnuts and baked creations. So when a second invitation for a separate blogger gathering came in, it was very much welcome and we did end up having a wonderful sugary Krispy Kreme time.
Back to the Krispy Kreme Doughnut Cafe at Central Park Mall on a lovely Saturday morning, several food bloggers and I were ready to go through the rundown for the gathering. First, there was an introduction and explanation of the new doughnut cafe concept by Mr. Yayat, the store manager and Ms. Enny, the marketing manager of Krispy Kreme Indonesia. Then, before we got to the tasting part, we were taken inside the Doughnut Theater where we got to see the production of the original glazed doughnuts using automated machines. It was very interesting and the best part was that we were given a freshly-made hot original glazed doughnut which tasted silky sweet and gave the ‘melt in your mouth’ sensation.
The tasting continued with the Christmas special snowman and snowflake doughnuts. The snowman doughnuts were launched to celebrate the festive Christmas season around the world. Shaped like a snowman, there are two variants, the red scarf snowman with chocolate filling and the green scarf snowman with blackcurrant filling, both with lickable premium white chocolate topping. There is also another holiday treat, the snowflake doughnut, with delicious custard filling, chocolate topping and sugar powder sprinkled in a snowflake shape.
Then, there were the new baked creations product line, the kruffins and pull aparts, some I had managed to taste on the previous event. This time I tried different variants from each. For kruffin, the Apple Streusel was my new favorite with a texture lighter than regular muffins and apple filling in the kruffin hole. For pull apart, I tried the Double Cheese which tasted delicious with the melting cheese after getting warmed in the oven. For drink, I also got a chance to try a Krispy Kreme beverage, the mocha marshmallow which tasted quite nice with heart-warming chocolaty coffee flavor and sweet marshmallow on top.
The last program on the gathering was to ‘design your own doughnut’ in the Processing Area. I didn’t take part in designing my own doughnut but other bloggers were quite enthusiastic about it and you can see some of their creations in the picture gallery. It was overall a fun gathering with lots of picture taking, chatting and of course eating and tasting. I even felt a bit on a sugar rush after all the sweet treats. Thank you Krispy Kreme Indonesia for inviting me to the Krispy Kreme foodie blogger gathering.
A doughnut without a hole is a danish!
The taster’s notes:
Favorite dish – the snowflake doughnut and apple streusel
What to try next time – might try other doughnut, baked creations or beverage